Mike Jeffs http://www.mikejeffs.com Online marketing, SEO, branding and music Tue, 11 Jun 2013 17:21:12 +0000 en-US hourly 1 http://wordpress.org/?v=3.5.1 Best April Fools Day Pranks from Brands 2013 http://www.mikejeffs.com/2013/04/01/best-april-fools-brands-2013-round-up/ http://www.mikejeffs.com/2013/04/01/best-april-fools-brands-2013-round-up/#comments Mon, 01 Apr 2013 20:00:35 +0000 Mikejeffs http://www.mikejeffs.com/?p=1202 What could be better than a bank holiday? That’s right a bank holiday that coincides with many marketers dream day – April Fools. Big brands let down their guidelines and give the creatives among us the chance to think freely. Here’s my roundup of the top April Fools pranks I’ve seen today. Twitter Flying first [...]

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]]> http://www.mikejeffs.com/2013/04/01/best-april-fools-brands-2013-round-up/feed/ 1 A guide to the different varieties of beer http://www.mikejeffs.com/2013/03/23/a-guide-to-the-different-varieties-of-beer/ http://www.mikejeffs.com/2013/03/23/a-guide-to-the-different-varieties-of-beer/#comments Sat, 23 Mar 2013 13:18:39 +0000 Mikejeffs http://www.mikejeffs.com/?p=1159 Ever wondered the difference between ales, beers, lagers, pale ales and barley wines? Drink in this graphic from popchartlab.  

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]]> http://www.mikejeffs.com/2013/03/23/a-guide-to-the-different-varieties-of-beer/feed/ 0 Why I’m using Slideshare and PowerPoint to my Advantage http://www.mikejeffs.com/2013/03/23/why-im-using-slideshare-and-powerpoint-to-my-advantage/ http://www.mikejeffs.com/2013/03/23/why-im-using-slideshare-and-powerpoint-to-my-advantage/#comments Sat, 23 Mar 2013 11:02:17 +0000 Mikejeffs http://www.mikejeffs.com/?p=1095 Back in January I set myself the goal of using SlideShare more. Why you might ask? Why? This developed from my passion to optimise for your own name and use your social media profiles as a way to enhance your career rather than hide away from. In terms of SEO, Slideshare and other social networking [...]

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]]> http://www.mikejeffs.com/2013/03/23/why-im-using-slideshare-and-powerpoint-to-my-advantage/feed/ 4 Top marketing blogs to read in 2013 http://www.mikejeffs.com/2013/03/11/top-marketing-blogs-to-read-in-2013/ http://www.mikejeffs.com/2013/03/11/top-marketing-blogs-to-read-in-2013/#comments Mon, 11 Mar 2013 13:20:07 +0000 Mikejeffs http://mikejeffs.co.uk/?p=679 TopRank Toprank is masterminded by Lee Odden. I first encountered Lee at Ion Search in Leeds back in April 2012. His talk “Optimise & Socialise For More Customers” was first class and the way he connected search and content to the user journey was fantastic. Toprank’s blog is similar – practical, logical and useable. Branded3 [...]

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]]> http://www.mikejeffs.com/2013/03/11/top-marketing-blogs-to-read-in-2013/feed/ 0 2012 Online Marketing and Music Blog in review http://www.mikejeffs.com/2012/12/31/2012-in-review/ http://www.mikejeffs.com/2012/12/31/2012-in-review/#comments Mon, 31 Dec 2012 11:37:31 +0000 Mikejeffs http://mikejeffs.co.uk/?p=1014 The WordPress.com stats helper monkeys prepared a 2012 annual report for this blog. Here’s an excerpt: 600 people reached the top of Mt. Everest in 2012. This blog got about 8,400 views in 2012. If every person who reached the top of Mt. Everest viewed this blog, it would have taken 14 years to get [...]

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]]> http://www.mikejeffs.com/2012/12/31/2012-in-review/feed/ 0 7 useful LinkedIn data visualisations from 2012 http://www.mikejeffs.com/2012/12/26/7-useful-linkedin-data-visualisations-from-2012/ http://www.mikejeffs.com/2012/12/26/7-useful-linkedin-data-visualisations-from-2012/#comments Wed, 26 Dec 2012 10:30:43 +0000 Mikejeffs http://mikejeffs.co.uk/?p=977 LinkedIn is one of the biggest social networks out there as at the 21st December LinkedIn estimate that they have around 187 million members. It’s been a busy year for the professional community based company, including launching new profile pages and a new homepage. 2012 has seen a good deal of growth for LinkedIn and has seen [...]

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]]> http://www.mikejeffs.com/2012/12/26/7-useful-linkedin-data-visualisations-from-2012/feed/ 1 10 Ways To Convert More Customers Using Psychology http://www.mikejeffs.com/2012/11/27/10-way-to-convert-more-customers-using-psychology/ http://www.mikejeffs.com/2012/11/27/10-way-to-convert-more-customers-using-psychology/#comments Tue, 27 Nov 2012 23:38:03 +0000 Mikejeffs http://mikejeffs.co.uk/?p=968 I found this great infographic by Help Scout over on the Social Mouths blog. Psychology is a topic that I find especially interesting particularly as a marketer looking into why consumers behave the way they do! It always amazes me how simple tips such as setting a minimum donation can create such an impact. Check out the [...]

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]]> http://www.mikejeffs.com/2012/11/27/10-way-to-convert-more-customers-using-psychology/feed/ 0 6-Step Cheat Sheet to the Facebook Business Page Timeline Design http://www.mikejeffs.com/2012/11/25/6-step-cheat-sheet-to-the-facebook-business-page-timeline-design/ http://www.mikejeffs.com/2012/11/25/6-step-cheat-sheet-to-the-facebook-business-page-timeline-design/#comments Sun, 25 Nov 2012 21:19:10 +0000 Mikejeffs http://mikejeffs.co.uk/?p=964 I get quite a bit of traffic to my Facebook timeline post, so i thought it might be good to show you this neat infographic from Hubspot called the ’6-Step Cheat Sheet to the Facebook Business Page Timeline Design’.  

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]]> http://www.mikejeffs.com/2012/11/25/6-step-cheat-sheet-to-the-facebook-business-page-timeline-design/feed/ 0 Generation App: Factors Driving Mobile Gaming Growth http://www.mikejeffs.com/2012/10/06/generation-app-factors-driving-mobile-gaming-growth/ http://www.mikejeffs.com/2012/10/06/generation-app-factors-driving-mobile-gaming-growth/#comments Sat, 06 Oct 2012 08:47:30 +0000 Mikejeffs http://mikejeffs.co.uk/?p=893 Having previously posted about social gambling on sites like Facebook, this follow up post aims to give more information (and stats) outlining the growth of mobile gaming and how gaming brands can use social media and free or paid apps to connect with their audience. Across the EU5 countries (the UK, Spain, Germany, Italy and France), smartphone gaming is up [...]

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]]> http://www.mikejeffs.com/2012/10/06/generation-app-factors-driving-mobile-gaming-growth/feed/ 0 Social Gambling and Facebook: A Symbiotic Relationship? http://www.mikejeffs.com/2012/08/24/social-gambling-and-facebook-a-symbiotic-relationship/ http://www.mikejeffs.com/2012/08/24/social-gambling-and-facebook-a-symbiotic-relationship/#comments Fri, 24 Aug 2012 08:11:07 +0000 Mikejeffs http://mikejeffs.co.uk/?p=831 One of the main aspects that initial allowed Facebook to move and stay ahead of other social networks is the fact that Facebook is a very adequate gaming platform. Although research suggests that Facebook is fading as a gaming platform, it is clear that a unique relationship between gaming and social networking exists, something which is evident when reading about the [...]

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