Mike Jeffs

Online Marketing, search and music blog

A guide to the different varieties of beer

Ever wondered the difference between ales, beers, lagers, pale ales and barley wines? Drink in this graphic from popchartlab.

Why I'm using Slideshare - Mikejeffs.com, image by wlodi via Creative Commons

Why I’m using Slideshare and PowerPoint to my Advantage

Back in January I set myself the goal of using SlideShare more. Why you might ask?
Why?
This developed from my passion to optimise for your own name and use your social media profiles as a way to enhance your career rather than hide away from. In terms of SEO, Slideshare and other social networking sites have extremely strong, authoritative domains.

Having strong profiles on these domains is an easy way to make a ‘land grab’ for …

Top Marketing Blogs -by MSVG via creative commons

Top marketing blogs to read in 2013

TopRank

Toprank is masterminded by Lee Odden. I first encountered Lee at Ion Search in Leeds back in April 2012. His talk “Optimise & Socialise For More Customers” was first class and the way he connected search and content …

2012 Online Marketing and Music Blog in review

The WordPress.com stats helper monkeys prepared a 2012 annual report for this blog.

Here’s an excerpt:
600 people reached the top of Mt. Everest in 2012. This blog got about 8,400 views in 2012. If every person who reached the top of Mt. Everest viewed this blog, it would have taken 14 years to get that many views.
Click here to see the complete report.

  • Posted: December 31, 2012
  • Tags: Online
  • Comments: 0

7 useful LinkedIn data visualisations from 2012

LinkedIn is one of the biggest social networks out there as at the 21st December LinkedIn estimate that they have around 187 million members. It’s been a busy year for the professional community based company, including launching new profile pages and a new homepage.

2012 has seen a good deal of growth for LinkedIn and has seen an 87% increase in users over the last 20 months. Here I take a look at …

10 Ways To Convert More Customers Using Psychology

I found this great infographic by Help Scout over on the Social Mouths blog. Psychology is a topic that I find especially interesting particularly as a marketer looking into why consumers behave the way they do! It always amazes me how simple tips such as setting a minimum donation can create such an impact.

Check out the 10 ways to convert more customers using psychology below:…

6-Step Cheat Sheet to the Facebook Business Page Timeline Design

I get quite a bit of traffic to my Facebook timeline post, so i thought it might be good to show you this neat infographic from Hubspot called the ‘6-Step Cheat Sheet to the Facebook Business Page Timeline Design’.

 …

Generation App: Factors Driving Mobile Gaming Growth

Having previously posted about social gambling on sites like Facebook, this follow up post aims to give more information (and stats) outlining the growth of mobile gaming and how gaming brands can use social media and free or paid apps to connect with their audience.

Across the EU5 countries (the UK, Spain, Germany, Italy and France), smartphone gaming is up 55 per cent from the same time last year. Half of smartphone users, that’s 46.4 …

  • Posted: October 6, 2012
  • Tags: Online
  • Comments: 0

One frame at a time for brands on social media

This is a fantastic infographic on the value that brands can achieve from videos and photos. MY favourite stat is wihtout doubt that Instagram is on pace to overtake Facebook’s growth!

Via Mbooth
Related article…

The benefits of working remotely

In a survey conducted by Powwownow using online poll company Toluna, remote working is most definitely the way to go according to employees.

The biggest gain from remote working in my opinion is the travel time. There’s nothing worse than a stressful commute and half of those surveyed agreed with me. You can read more about the survey and findings on the Powwownow blog.



Source: Powwownow Remote Working …

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