Mike Jeffs

Tag Archives: online tools

Top marketing blogs to read in 2013

Top Marketing Blogs -by MSVG via creative commons

TopRank

Toprank is masterminded by Lee Odden. I first encountered Lee at Ion Search in Leeds back in April 2012. His talk “Optimise & Socialise For More Customers” was first class and the way he connected search and content to the user journey was fantastic. Toprank’s blog is similar …

WordPress Wishlist Survey 2011 [infographic]

Wordpress Infographic

Oh go on then, a couple more infographics before the new year. Those in the know about WordPress will realise that this blog is in fact a Wordpress blog, which is probably my favourite blog platform.

This infographic from Woo Themes, shows some key WordPress facts, including reasons why people choose to use WordPress as their blogging platform; for ease of CMS (content management system) and coding.

via
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Social Commerce Psychology [infographic]

Social Commerce

Social commerce is a big talking point at present, particularly now that brand pages have been released across most social media sites – Facebook, G+ and recently Twitter.

This infographic by tabjuice.com gives us some insight into the consumer buying behaviour for social commerce.

Online Tools – Making Banners, Flash Ad’s & Buttons

A great online tool for producing pretty much any type of online ad banner possible would definitely be worth a look for businesses with smaller budgets, who perhaps can only stretch to media spend and not creative.

Fear not such a tool does exist in the form of Banner Snack. Simply sign up, or if you’d prefer connect via Twitter, Google ID, Flickr etc and then you’re all set.

The functionality is very straightforward to anyone who’s ever resized a photo, …

Using Negative Space for a Logo

Bison

Bison Logo via Vector Tuts+

Recently I’ve been working on some logo’s for a consultancy firm who are re branding. Although not a designer myself, the concept and ultimately the creation of a logo for a brand is something that really interests me.

Traditionally a brand or branding involved ‘labelling’ your cattle with a stamp, and the term branding has evolved over the years from this to now standing for …

Trusting Social Media

Intersection Consulting

Image by Intersection Consulting

Yesterday, I featured an article on social media. One of the points raised in the post was the issue of trust, and how reliable information found on social sites was. It is with this in mind that a connection with news can be found. The Drum, have today written about a poll asking participants to simply …

The Social Media Bandwagon

Social Media Bandwagon

Image via Flickr Creative Commons - juaniraola

The world of social media has transformed the way marketers interact with their consumers, moving away from previous tools such as email marketing. The idea of sharing something isn’t new these are the the equivalents to ‘word of mouth’ and latterly the ‘send to a friend’ function.

Whilst checking my Twitter feed this morning I was drawn (and …

Mike Jeffs

Mike Jeffs – Online marketing, branding and music

Mike Jeffs - Online marketing, branding and music

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